Introduction to Adobe Indesign

Fruit Shop Identy

Below are some thumbnail sketches of an idea for an identity required by a fictional fruit shop.  The brief:  contemporary design that uses colour as the main design element.  The fruit shop does not want 'typical' fruit shapes and plans to stock a wide range of inseason fruit sourced from around the world.

Positive Negative Form

The use of positive negative space in a design piece often results in a greater 'retention' of the image

Black Squares

This exercise made use of space and black squares to convey meaning:

Typographic Portraits (My name is ......)

This activity was a lot of fun!