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Sunday, 17 April 2011

Fruit Shop Identy

Below are some thumbnail sketches of an idea for an identity required by a fictional fruit shop.  The brief:  contemporary design that uses colour as the main design element.  The fruit shop does not want 'typical' fruit shapes and plans to stock a wide range of inseason fruit sourced from around the world.




1 comment:

  1. Great work Sue. The colour ties the graphic and text well. Keep this one handy as we will be coming back to it in Technology 3.... so start looking for a typeface similar to what you have there.

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